HAPPY SOLAR ECLIPSE DAY, 8/21!!
HOLIDAYS ARE COMING UP! NEED A TEAMBUILDING OR CORPORATE BEER EVENT? LET'S WORK ON IT! GET IN TOUCH FOR YOUR EVENT TODAY!

DRAMATIC PRICE REDUCTIONS! GET YOUR RED, WHITE & BLUE PEACE, LOVE, PINTS (R) FLAG BEER SHIRT BEFORE LABOR DAY! RED, WHITE & BLUE IS ALWAYS IN STYLE! GET INTO SOME! SEE BEERSHIRT PAGE OR VISIT WWW.PEACELOVEPINTS.COM >>>>
DOG ROSE BREWING, ST. AUGUSTINE, OPENING SOON; SEE HOMEPAGE STORY!>>>>

SIGN UP FOR THE BREWNYMPH NEWSLETTER ... and FOLLOW BY EMAIL FOR NEW STORIES!!!!>>>>
GET SCROLLIN'>>>LOOKING FOR A BEERFEST OR FLORIDA BEER EVENT? LOOK AT THE ALL-NEW BEERSPHERE PAGE!>>>>
LOOKING FOR A TAPPING AROUND THE JAX AREA? FORGET FACEBOOK SHARES: CHECK THE "TAP THIS" PAGE>>>>
ORDER PEACE, LOVE, PINTS (R) BEERWEAR NOW: HUGE DISCOUNTS: CURRENT INVENTORY MUST GO!!!>>
CONTACT ME FOR BEER PRESENTATIONS, WORKSHOPS, TOURS, EVENTS! I'D LOVE TO WORK WITH YOU, YOUR BUSINESS OR YOUR GROUP!>>>>>

Thursday, August 10, 2017

making HEADlines:

FLORIDA'S FUNKY BUDDHA BREWERY ACQUIRED BY CONSTELLATION BRANDS


 August 10, 2017: Rumors had been swirling for months that Funky Buddha Brewery had been sold to one of the large beer "big boys." When the announcement was made earlier today that the South Florida brewery had been sold to Constellation Brands, the purchaser was likely a surprise to most. 









In a press release, Constellation Brands stated that Funky Buddha joins the company's "Craft & Specialty Beer Group." The stated purpose behind the acquisition is to "reinforc[e] [Constellation's] strategy to lead the high-end beer segment in the United States." Funky Buddha Head Brewer and President Ryan Sentz summed up the brewery's position: “We chose to partner with Constellation because we saw an alignment in vision and felt they gave us the greatest opportunity for growth and development." Terms of the deal were not disclosed. The announcement was made the day after the Florida Brewers Guild held its inaugural Florida Brewers Conference. 

Constellation Brands made headlines in November 2015 when it paid an unprecedented $1 billion for Ballast Point Brewery in San Diego. Prior to that, Constellation was known mostly for its Mexican imports (Corona, Modelo, Pacifico). With this announcement, it appears that Constellation is positioning itself as a major player in the "high-end" craft beer market. 

News of the story broke through Brewbound in the morning. This writer was departing the host hotel from the Florida Brewers Conference and relayed the story on social media about 13 minutes thereafter. Later in the evening, Brewbound reported further that Constellation is looking to acquire additional "local" breweries in strategic markets such as Illinois, Texas and New York.  Rumors are already circulating on social media as to which brewery will be acquired next. 


Cheers,
Linda Johnson,
Certified Cicerone®