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Livin' the Dream: Reve Brewing Hopping Into Jax Craft Beer Market


December 13, 2017:
The greater Jacksonville area will see a new brewery hop into the area in the Spring of 2018. Eric Luman, co-owner of Green Room Brewing in Jax Beach, and his wife Vanessa will open Reve Brewing at 1237 Mayport Rd. in Atlantic Beach. 

In an interview with this site, Eric explained that although he and Vanessa had "tinkered with the idea for some time," plans have been in the works for about three months. The new brewery and tap room will occupy a former laundromat space in a nine-unit strip mall. Demolition of the 1200-square foot brewery venue began about two months ago, and build-out is expected to get underway by the end of December. 



With new businesses opening and people moving into the region, Eric and Vanessa see Mayport as an up-and-coming "fun area." Sounds like a good spot for a brewery! 

Reve Brewing will have a much different look from the surfing-inspired Green Room Brewing. Eric will install a 100-year-old bar into the new Reve tap room, which will have an approximate 50-person capacity. Plans call for an "old-world pub" ambience, with the bar being the focal point. Reve Brewing will brew its own house beers on an onsite 3.5-barrel brewhouse system, and the beers will be offered exclusively in the tap room. The bar will feature around 15 taps, with at least half of those reserved for the house beers. 


For those wondering about the logo and the name, these are intriguing in their own right. The rabbit-and-hops logo is a reference to the focus on hop-forward beers at the new brewery -- "hopheads" rejoice! Fans of imperial stouts (Hello) and fruited sours (pucker up, sour lovers) will also see these styles highlighted. 

And, as long as there are dreams and visions of hops, imperial stouts and sours dancing in everyone's heads now -- the name means "dream" in French, and it's also a combination of the names of Eric and Vanessa's kids. 

Eric might be "living the dream," but there's no doubt he's going to be one busier guy than he already is: he will be brewing at both Reve Brewing and at Green Room Brewing. With a "good team in place at Green Room," said Eric, he'll have the freedom to move between breweries. 

Look for more from Reve Brewing as construction progresses after the New Year. 

Congrats to Eric and Vanessa, as metro Jax looks forward to this new brewery hopping onto the scene in 2018. Yeah, you had me at "imperial stout." Thanks to Eric for taking some time out for this story. 

Cheers, and Happy Holidays, hopheads!

Til next time,




Linda




Linda Johnson,
Certified Cicerone®

(graphics from Reve Brewing)



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